Jump to The solution
The problem
Families are great.
But they're also insane, irrational and grossly mismanaged.
Usually it's one person carrying all the family's admin tasks in their head.
1
Pick up
detergent
detergent
2
Feed the
dog
dog
3
Swimming
at 5
at 5
4
Present
for Lily
for Lily
5
Groceries
for lasagna
for lasagna
Welcome to the mental load.
With all of this going on we can't think rationally.
Instead, we fall back on biases, social norms and
traditional gender roles.
A quick fix for
continuing to talk about it won't work here.
We need to reimagine the entire process.
The solution
We start with the core idea of a team and build out from there.
By making sure everyone’s on the same page, it makes it easy for both partners to win.
melo is an app that is design to:
Get things out of your
head and lighten the
mental load
Spread the load
more evenly
Help the partnership
reclaim their productivity
(and their headspace)
Remove the concept of the
primary carer - after all as
parents we are a team


The difference
melo is not about making families perfect. And no one needs another calendar app.
What is different about melo:
Visibility on each other's
"tasks" so everyone is
on the same page
A dashboard to keep
discussions rational rather
than emotional
Build a village of people
who help: nannies, friends,
grandparents, etc
Ability to offload a task
with all the info when
you are stuck
Preloaded task lists
for scenarios that
all families use
Engaging service providers
to help families get things
done in a hurry
Get in Touch
To find out more about melo, or have a chat about how we can possibly work together, get in touch
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